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Tria Launches July Spend Fest: Doubles Card Rewards Without Compromising Self-Custody

New York City, New York – July 13, 2026 – Chainwire

Tria, the self-custodial neofinance platform built for crypto-native users, today unveiled July Spend Fest, a month-long promotion that doubles card Points on every purchase and doubles the monthly cashback spend cap across all card tiers—without requiring users to surrender control of their assets.

Running through July 31, 2026, at 11:59 p.m. UTC, the campaign applies automatically to all Tria Card holders. There is no opt-in, staking requirement, or asset lock-up. This initiative reinforces Tria’s mission to deliver premium financial rewards while preserving user self-custody—a stark contrast to traditional fintech apps and centralized exchange cards that demand asset deposits to unlock competitive benefits.

“Rewards have become one of the biggest reasons people accept custodial platforms, even when they’d rather keep control of their assets,” said Ronald Tato, Head of Ecosystem at Tria. “We’re showing that those two things don’t have to be connected. Users shouldn’t have to hand their assets to someone else just to earn meaningful rewards every time they use their card.”

During July Spend Fest:

  • Virtual Card holders earn 2 Points per $1 spent (up from 1) with the cashback spend cap increased from $100 to $200.
  • Signature Card holders earn 3 Points per $1 spent (up from 1.5) with the cap rising from $1,000 to $2,000.
  • Premium Card holders also earn 3 Points per $1 spent (up from 1.5), and their cap doubles from $2,000 to $4,000.

Cashback percentages remain unchanged; however, users can now apply those elevated rates to significantly higher monthly spending volumes before reverting to the base rate. The promotion covers eligible purchases made online, in-store, and while traveling.

July Spend Fest follows Tria’s recent launch of VIP Trading Badges—the first time exchange-style VIP trading incentives have been brought to a self-custodial platform. Together, these initiatives reflect Tria’s strategy of eliminating historical tradeoffs that have pushed users toward custodial financial products. Whether trading or spending, users can now access premium incentives without relinquishing control of their funds.

About Tria
Tria is the self-custodial neofinance platform built for crypto-native users. It offers the Tria Card with up to 6% cashback, futures trading via Hyperliquid, and Decibel. Users can potentially earn across more than 100 protocols, swap with BestPath routing, access on- and off-ramp capabilities, and enjoy Tria Travel. Tria is currently in private beta.

Contact:
Jon Lindsay
Phillips
PhillComm Global
Tria@PhillComm.Global